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25 April 2012

War between Zong and Warid Intensifying on Users Base

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by Yaisr Ameen
War between Zong and Warid has been reportedly intensifying in the sector for catching up maximum customers to maintain their position on sustainable basis in the future.
The race started in the sector after Zong surpassed the subscribers’ base of Warid by February with constant growth in subscription particularly …

18 April 2012

Is Broadband Important For Us?

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by Parvez Iftikhar
When my wife showed this picture of a dress on her cellphone to her tailor (a greying middle-aged, semi-literate person with an unkempt appearance) asking him to have a good look at it as she wanted him to make something similar, he turned around and asked, “Baji, aap …

18 April 2012

IPO Ordinance to be Approved Soon: Afridi

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by Ahmed Rayyan
Federal Cabinet is expected to accord approval of Intellectual Property Right Ordinance 2012 soon to provide legal infrastructure for enforcement of IPR law and protection for the local and foreign investors in the country.
Chairman IPO said that IPO also intends to amend the Copy Right and Patent Laws …

18 April 2012

Telenor to Empower Farmers in KP

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by Admin
Telenor Pakistan, in partnership with the Government of Khyber-Pakhtunkhwa, will provide agriculture and livestock information to farmers in the province.
In addition, farmers will be offered the Easypaisa platform to trade in agricultural commodities. Information will be provided via push SMS, voice recordings and small community gatherings.
The aim is to …

18 April 2012

LG Electronics’ Takes Initiative for Green Consumers by Promoting Sustainable Consumption

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The voluntary “green” consumer trend has grown considerably over the years. Consumer behavior is continuously changing and the market is seeing a shift in demand for green products, as more and more consumers are opting to buy green products, companies are enhancing their green initiative and focusing on the environment-friendly …

13 April 2012

WPP in Talks with leading Digital Agency for Acquiring Stakes

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by Yasir Ameen
WPP Advertising Agency has been in talks with leading and oldest Digital Advertising Agency of Pakistan for acquiring minority stakes, sources in the industry told Telecom Recorder.
The global agency is carrying out negotiation with local digital agency, however it has yet to be finalized any deal and seemed …

10 April 2012

Ufone Hosts the first of its kind Ufone Bankers Open 2012

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Ufone hosted the first of its kind Ufone Bankers Open 2012 at the Karachi Golf Club as part of its promoting sports with Pakistan’s Top Golfers.

6 April 2012

Ufone Signs Up Pakistan’s Top Golfers

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by Admin
Ufone has accentuated its ongoing commitment to sports in Pakistan by signing up the top golfers Pakistan has to offer. This is the first time in the history of Pakistan that golf has been endorsed at such a massive country wide scale.
This endorsement shall give Pakistan golf a chance …

28 March 2012

Easypaisa to be Discussed at CFO Conference

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by Ahmed Rayyan
Easypaisa and its successful strategy to be discussed at CFO Conference being held today in Karachi.
Renowned speakers of the country’s financial sector will deliberate on the benefits of financial inclusion through banking the unbanked population of the country, a statement issued by Institute of Chartered Accountant of Pakistan …

22 March 2012

MARCON Calls for Adopting Digital Media Marketing

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by Yasir Ameen

The development in the world is so fast that marketers need to catch its pace with advance tools, integrated strategy and proper planning for making difference in increasing sales of their products.

These views were expressed by Tarek Miknas, CEO Middle East and Africa while, Promoseven Group while addressing …

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